In 1993, a young Baroness Karren Brady climbed aboard the Birmingham City F.C. bus for the first time.

A player suddenly yelled, "I can see your tits from here". Brady replied, "When I sell you to Crewe, you won't be able to see them from there will you?" The player was sold shortly afterwards. Brady was just 23 and about to dominate the testosterone-soaked world of English football.

When Brady became managing director of Birmingham City F.C. in 1993, it was worth £700,000. When she left, it was sold for £81.5 million. That, folks, is an 11,540% return. One of the most dramatic financial turnarounds in the history of English football.

It's therefore fairly unsurprising that Baroness Brady is one of our most requested speakers of ALL TIME. So join us as she graces the Trouble stage to share her life as an exceptional, fearless, badass business boss.

Brady also joins us at a fortuitous moment. The world of work is changing in a completely unprecedented way. The rules are being rewritten and AI tools are taking over every industry.

How do I make myself employable when lots of my daily tasks could be done with AI? I have an idea for a business but where should I start? My boss is a moron, how can I position myself as his replacement?

We have decided to dedicate an extended amount of the evening's conversation to audience Q&A. Baroness Brady is brilliant advisor and while we have her present and in person, she will be answering as many of your questions as possible.

Do not miss this evening with a true legend. It will be inspiring, invigorating and you may just get the advice you need to begin your path to industry domination.

Inside the Mind of a Founder & CEO

This evening will feature two fireside Q&As. We will open the event by sitting down with a brilliant Founder & CEO to get a deep dive into how they built their company from the ground up. Keep an eye on our newsletter and socials for the guest announcement.

Event Schedule*

5:00pm: Doors Open

5:30pm: Inside The Mind of a Founder & CEO (Guest TBA)

6:30pm: Break

7:00pm: Baroness Karren Brady Will See You Now!

8:30pm: Event Ends

*All timings subject to change